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Salesforce Holiday Party 2024

Overview

The Salesforce Holiday Party held on December 20, 2024, was a spectacular celebration that blended festive charm with cutting-edge technology. Booths by Christy partnered with Salesforce to deliver a fully immersive and interactive experience for attendees, leveraging AI innovations to create unforgettable memories

Setup and Execution

To ensure a seamless and high-quality guest experience, Booths by Christy deployed:

  • Three Individual DSLR AI Photo Booths
  • Each booth was equipped with professional-grade studio lighting for stunning photos, ensuring guests looked their best in every shot.

  • Two High-Speed Printers and Sharing Stations at Each Booth
  • This setup allowed guests to receive their prints on the spot or share their photos digitally without delays.

  • Dedicated On-Site Support
  • Two attendants were stationed at each booth to manage lines, assist guests with navigating the AI features, and ensure smooth operation of the printing and sharing stations.

Key Features of the Experience

1. AI Background Removal and Immersive Environments

Guests were transported into over 100 Winter Wonderland-themed backdrops, ranging from cozy snow-covered cabins to enchanting ice castles. The advanced AI background removal technology ensured flawless integration into these festive settings

2. Generative AI Filters

Attendees embraced the holiday spirit by transforming themselves into:

  • Elves
  • Ugly Sweater Enthusiasts
  • Mr. and Mrs. Claus
  • These AI filters added a layer of fun and creativity, making every photo unique and memorable

3. Face Swap AI Filters

With dozens of Face Swap filters, guests of all ages could immerse themselves in whimsical winter scenes, creating a joyful and inclusive atmosphere.

Event Success Metrics

  • Media Engagement
    • 890 Photos Captured
    • 872 Photo Views
    • 565 Shares
    • These metrics reflect the high level of engagement and the guests' enthusiasm for sharing their holiday memories.

  • Digital Reach and Impressions
    • Total Reach: 59,697
    • Total Impressions: 200,609
    • The event's reach extended far beyond the venue as guests shared their festive experiences online, amplifying Salesforce’s brand visibility.

Results and Impact

The collaboration between Salesforce and Booths by Christy delivered a world-class holiday experience. The advanced AI-powered photo booths, coupled with professional-grade equipment and attentive on-site support, ensured every guest enjoyed a seamless and personalized interaction. The combination of immersive technology and festive creativity left a lasting impression on attendees, fostering connections and creating shareable memories.

Conclusion

Booths by Christy’s innovative solutions demonstrated the power of blending AI with thoughtful event design to elevate corporate celebrations. This successful activation with Salesforce exemplifies how technology and creativity can come together to create unforgettable experiences, setting a new standard for holiday events.